Ad Creative Agency in Dubai for Static and Motion Ads in English and Arabic
XII Labs designs static and motion ad creative in English and Arabic for Meta, Google and other paid platforms. It is built for UAE advertisers who need a steady supply of on-brand ads that are made to be tested, not just admired.
An ad creative agency in the UAE designs the images, carousels and short videos that run in paid campaigns on Instagram, Facebook, Google and TikTok. It produces every size each placement needs, writes headlines in English and Arabic, and builds several distinct concepts so campaigns can test which message and visual bring the lowest cost per lead.
01
What is included in our ad creative service
We produce static ads, carousels, Stories and Reels formats, and short motion ads, sized for every placement from 1:1 feed to 9:16 full screen and landscape display. Statics are built as layered Photoshop files, so your team can reuse and edit them later. Motion ads use animated type, product or property imagery and captions that work with the sound off. Each brief produces several different concepts, such as a price led angle, a lifestyle angle and a proof angle, rather than one design in many colours. Copy is written in English and Arabic, with Arabic set in proper Arabic typefaces and laid out right to left, not mirrored as an afterthought.
02
How we design ads that can be tested
Every creative round starts from the campaign objective and the audience it will reach. We define the hook, the offer and the proof point, then design to the platform's safe zones so nothing important is hidden behind buttons or captions. Before delivery each file is checked against the brand specification: logo untouched, correct fonts in both languages, readable text on a phone screen, and correct currency formatting in AED. When results come back from the ad account we look at which concepts won and why, and the next round builds on those findings. This loop is what turns creative from a cost into a performance lever.
03
Why bilingual creative matters in the UAE
The UAE feed is crowded, multilingual and fast. An ad has a second or two to make sense to an Emirati buyer, an Arab expatriate and an English speaking resident, often on the same placement. Separate English and Arabic versions, each written for its reader, usually outperform a single ad that squeezes both languages into one frame. Arabic typography needs its own hierarchy and spacing, so we treat it as a first class layout. For regulated categories such as off-plan property, we keep required details legible and avoid claims the platforms or regulators are likely to reject.
What you get
Deliverables
01Creative concepts per campaign brief
02Static ads in all placement sizes
03Carousel and Stories formats
04Short motion ads with captions
05English and Arabic headlines and primary text
06Layered Photoshop source files
07Brand specification check before delivery
How it runs
Our process
01
Brief
We agree the campaign goal, audience, offer, mandatory details and brand rules.
02
Concepts
We present distinct creative angles with headlines in English and Arabic for your review.
03
Production
Approved concepts are produced in every size and format the campaign needs, static and motion.
04
Iterate
We review ad account results and produce the next round based on what actually performed.
FAQ
Ad Creative: questions UAE clients ask
How much does ad creative design cost in Dubai?
Pricing depends on how many concepts, sizes, languages and motion pieces you need each month. A single launch set costs less than an ongoing monthly creative retainer. We prepare a free proposal once we understand your campaigns, platforms and how often you refresh ads.
How many ad creatives should I test at once?
Start with three to five genuinely different concepts per audience rather than many small variations of one idea. Different hooks and visuals give the platform real choices, and you learn which message works. Once a winner appears, we produce variations of that concept to extend its life before fatigue sets in.
Do you design Arabic ads or only translate English ones?
We design Arabic ads as their own layouts. The copy is written in Arabic for the audience, not translated word for word, and the design uses Arabic typefaces with a right to left hierarchy. Many campaigns run both an English and an Arabic set targeted to the matching language audiences.
How long does it take to produce a set of ads?
A first set of static concepts usually takes a few working days from an approved brief, and motion ads take a little longer. Timelines depend on how many sizes and languages are needed and how quickly source material and approvals arrive. We confirm delivery dates in the proposal.
Which ad sizes do I need for Instagram and Facebook?
Most Meta campaigns need a square or 4:5 portrait version for feeds and a 9:16 vertical version for Stories and Reels. Google Performance Max and display add landscape and square image assets. We deliver every size a campaign uses and keep key text inside each placement's safe zone.
Can you create ads for off-plan real estate launches in the UAE?
Yes. Real estate is one of our main industries, and we design launch creatives with project imagery, payment plan highlights and location messaging in English and Arabic. We keep required details readable and avoid wording that tends to trigger platform rejections for housing and financial claims.
