XII Labs
Hospitality

Restaurant and Cafe Marketing Agency in Dubai and Abu Dhabi

XII Labs helps restaurants, cafes and hospitality venues in Dubai, Abu Dhabi and across the UAE fill tables and build a following. We handle the content, local search, menus, website and booking channels that guests actually use.

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01

What we do for restaurants and cafes

Hospitality marketing starts where guests look first. We optimise your Google Business Profile with the right categories, photos, menu and posts, and keep your details consistent across directories so you appear in local and map searches. We run social media with reels that show dishes, atmosphere and people, captioned in English and Arabic. We design menus that are easy to order from and highlight signature dishes, in print and digital versions for QR codes and delivery platforms. Websites are fast and mobile first with menus, location and booking, and WhatsApp can handle reservations and common questions automatically, handing over to staff when needed.

02

Why local visibility drives hospitality in the UAE

Most restaurant decisions in the UAE are made on a phone, often minutes before leaving home, by searching nearby options, checking photos and reviews, and messaging to book. A venue with an incomplete map listing, an outdated menu or slow replies loses those guests to the place next door. Short video does the rest, because atmosphere and food are easier to feel than to describe. Consistent bilingual content reaches both Arabic and English speaking diners, and timely campaigns around Ramadan, Eid, National Day and the cooler months help you plan for the busiest times of the year.

Services

What we do for hospitality

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Social Media Management

XII Labs plans, creates and publishes social media content for brands in Abu Dhabi, Dubai and across the UAE.

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Video Production

XII Labs edits and produces short form video for brands in Dubai, Abu Dhabi and across the UAE: reels, ad videos, promo edits, motion graphics and captioned clips.

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SEO and AEO

XII Labs improves how businesses in Dubai, Abu Dhabi and across the UAE are found on Google and cited by AI assistants such as ChatGPT, Gemini and Perplexity.

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Sales Collateral

XII Labs designs sales brochures, company profiles, proposals, presentations and menus in English and Arabic for businesses in Dubai, Abu Dhabi and across the UAE.

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Website Design

XII Labs designs and builds bilingual websites for brands in Abu Dhabi, Dubai and across the UAE, from cinematic scroll driven sites to content managed storefronts.

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WhatsApp Automation

XII Labs sets up and automates the official WhatsApp Business Cloud API for businesses in Dubai, Abu Dhabi and across the UAE.

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Brand Identity

XII Labs designs logos and complete brand identity systems in English and Arabic for businesses in Dubai, Abu Dhabi and across the UAE.

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3D and Immersive

XII Labs creates 360 villa tours from floor plans, Gaussian splat walkthroughs and interactive masterplans that run in a normal web browser.

FAQ

Hospitality: common questions

How can a restaurant get more customers in Dubai?

Start with a complete, active Google Business Profile, a fast mobile website with the menu and booking, and regular reels that show food and atmosphere. Add targeted local ads for launches and slow periods, and reply quickly on WhatsApp and reviews. We handle each of these as one plan.

Do you design restaurant menus in Arabic and English?

Yes. We design bilingual menus with proper Arabic typography and copy written for Arabic readers, organised so guests order easily and signature dishes stand out. You receive print files and digital versions for QR codes and delivery apps, and we update them whenever dishes or prices change.

Can you improve my restaurant's ranking on Google Maps?

We improve the factors you control: categories, business details, photos, menu, posts, review responses and consistent listings across directories. Map rankings also depend on distance and reviews, so no one can guarantee a position, but a well maintained profile gives you the best chance of appearing.

Do you work with cafes and restaurants in Abu Dhabi?

Yes. We work with restaurants, cafes and hospitality venues in Abu Dhabi, Dubai and the other emirates. Content capture on site is coordinated around your service hours, and everything else is managed remotely with regular check-ins, so your team can stay focused on guests.

Let's grow your hospitality business.

One team for campaigns, content, web and automation.

Start a projectinfo@xiilabs.com